With New York Goes to Hollywood set to premiere on August 4, Tiffany Pollard needed to do something to call attention to herself and her reality TV show again.

Sorry, Tailor Made.

"New York broke it with a level of cruelty that only New York can give - and [Tailor Made] didn't take it well ... we were actually worried about him," a VH1 insider has revealed.

Is anyone shocked that Tiffany Pollard and Tailor Made didn't last? Will anyone be surprised when DeAnna Pappas and Jesse Csincsak fall to the same fate?

Tailor Made, whose real name is George Weisgerber, was chosen as Pollard's supposed soul mate on I Love New York 2. Shockingly, yet another reality television show relationship has now ended, in reportedly exciting fashion.

"It was very compelling video - so of course it will be included on New York Goes to Hollywood," the same source said of the break up.

Of course it will be.