Sarah Jessica Parker to Produce a Reality Show

Sarah Jessica Parker hopes to do for artists what Project Runway has done for designers: make them cutthroat.

Parker's production company, Pretty Matches, is joining forces with Magical Elves, the producers of Runway and Top Chef, for a new, as-yet untitled reality series that will pit 12 aspiring artists against each other for the chance to win a gallery show, a cash prize and a sponsored national tour.

Each episode will have hopeful contestants focusing on a specific discipline, such as sculpting, painting or photography. Their efforts will then be critiqued by their on-screen rivals, as well as appraised by a panel of top art world figures.

For now, of course, the actress is finishing up filming for Sex and the City: The Movie.